According to legend, he enters the house through the chimney and removal of toys under the tree… Santa Claus symbolizes the carefree childhood. The man in red with a long white beard makes the distribution of gifts on a flying sleigh pulled by his reindeer faithful. It owes much of its popularity to the global Coca-Cola. In the 1930s, the brand of soda has taken the figure of Santa Claus to boost sales of drinks during the end of year, when demand is traditionally lower. Invention or reality, Father Christmas brings joy and happiness every December 25th worldwide.